Covert Persuasion – The Power of Touch

One of the covert persuasion teactics least talked  about is the power of touch. I remember reading a couple of reports many years ago relating to experiments done. A person (the experiemter) leaves their wallet in a phone booth (that’s how long ago the study was done). Then they asked strangers had they seen their…

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Using our Tone of Voice for Subliminal Persuasion

We talk away merrily every day unaware of how we speak, as distinct from what we say, can have a marked effect on the people we are talking to. If you have ever been in a conversation with someone that has poor tonality (like really nasal tomes) you might reflect on how much you were…

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Use Covert Persuasion to Build Your Personal Effectiveness at Selling

I read this post from Jeffrey Gitomer some time ago and have been meaning to post it here. He had been attending some concerts and noticed the elevation in his mood brought about by the music. He then relates the relevance of this to sales. “These concerts have helped my attitude and my sales. 
They…

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Waking Up Ready to Sell is the start of utilizing Covert Persuasion

After writing my last post on the 28th of April I ran across this article in the newsletter of Jeffrey Gitomer. The article talks about preparing your self to sell so that you get your covert persuasion off on the right foot. Waking Up Is Hard To Do by Whitney Bishop Neil Sedaka crooned that…

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“Covert Persuasion Starts with You”

Did you know that most jurists (people that serve on a jury) make up their mind about the guilt or innocence of the defendant in the first thirty seconds and then spend the rest of their time justifying their decision? So, it makes sense that as a sales person that you need to make a…

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Control Your Thoughts to Start Covert Persuasion

 I mentioned in previous posts that how people respond to you is often relayed to various non-verbal factors. Prospects pick up on these non-verbal aspects of your communication. They are often not aware of how they are doing it, they just get a feeling. What prospects (indeed anyone you communicate with) pick up on are…

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Does Covert Persuasion Exist

Is there such a thing as covert persuasion ? In considering whether covert persuasion exists let me first repeat something I was told many years ago,“You cannot, not communicate”Even if you do not say anything your appearance, your manner communicate something. So, let’s look at this in relation to persuasion and sales. You walk into…

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